Our thorough influencer strategies are specifically designed to help companies to navigate the influencer marketing landscape. We do the homework: From organizational structure, whether your brand should be doing IM in-house or through an agency, how much you should invest in your campaigns to get proper ROI, and more.
When evaluating your current state of influencer marketing, it is important to consider what is working well and what could be improved.This can be done by conducting a thorough analysis of all aspects of influencer marketing, from KPIs to platforms and briefs. When we do an influencer assessment of your brand, we can identify areas where changes or improvements can be made to maximize the effectiveness of your influencer marketing efforts.
When conducting influencer campaigns, our focus is long-term collaborations between clients and creators.It is crucial to analyse the relevant data points connected to the key performance indicators to reach the desired target audience. Whether you’re looking to gain brand awareness, drive sales, or build community, we’ll find a combination of profiles (mega, micro, or nano) to achieve both long-and-short-termKPIs.
As TikTok continues to grow in popularity, it is becoming increasingly important for brands to have a presence on the platform.Influencers and creators play a big role in driving content on TikTok, so it is essential to have the right strategy in place to make the most of the platform.This means taking a look at benchmarks, competitors, and KPIs to determine the best way to ramp up or enter the TikTok space. Doing so can help brands leverage their reach and significantly boost their visibility.